PRODUCT DESIGN
ux
ui
prototyping
CONCEPTING
ARDUINO
CURB

PARK SMARTER. GO FASTER.

The Problem
Expired meters are the leading cause of street parking tickets in the U.S.

UNPAID METER PARKING TICKETS 2015

UNPAID PARKING TICKETS CAN...

  • Lead to hefty late fees and license suspension.

  • Damage both your credit score and driving record.

  • Result in vehicle boot and tow

  • Be taken out of your tax refund.

PARKING METERS ARE INEFFICIENT...

  • Outdated technology has led to frequent breakdowns.

  • Require technicians and expensive government resources that most cities lack.

  • Need daily onsite workers to keep machines updated.

THE SOLUTION

An app connected digital parking device that allows people to remotely control their meter with the tap of a button.

Think E-ZPASS or FasTrack for Parking!
THE SOLUTION

An app connected digital parking device that allows people to remotely control their meter with the tap of a button.

Think E-ZPASS or FasTrack for Parking!
Giving the Power Back to the User
Curb eliminates time restrictions and introduces a system that holds people accountable. Users can opt to pay a slightly higher fee after the 2 hour limit.

PARK, START AND GO.

Press start or set timer to begin parking session.
Remotely add time to parking session.
Meter automatically stops when vehicle is in motion.
Receive Notifications Alerts:
    - When time is running low
    - Approaching street parking limit (see below)
    - Zoning updates (Construction, holidays, etc.)

PARK, START AND GO.

Press start to begin parking session or enter specific parking time.
Remotely add time to trip.
Meter automatically stops when vehicle is in motion.
Receive Notifications Alerts:
    - Time is running low
    - Approaching street parking limit
    - Street zoning updates

USER - JOURNEY
CURB APP

USER FLOW

APP SCREENS

HOME

PARKING SESSION SCREEN

ADD TIME TO PARKING TRIP

SEARCH CITY PARKING LAWS

SKIP PARKING FRUSTRATIONS

MANAGE ACCOUNT

CURB DEVICE

GOODBYE METER STATIONS 
Curb's automatic process reduces frustrations associated with meter parking stations. And, most importantly eliminates time and money spent updated a tired system.
SHE'S COME A LONG WAY...
PROCESS

THE EVOLUTION FROM DASH --> CURB.

    DESIGN THINKING

    VERSION 1.

    VERSION 2.

    NEW LOGO/ BRANDING

   ARDUINO UNO BUILD

   OLD PROTOTYPES

MY ROLE

In-depth research on city parking. Branding, wireframes, UX/UI, 3-D mock up of build. 3-D printed device case. Programmed Arduino prototype.

TOOLS

Sketch,  Arduino,  JavaScript, Principle,  Photoshop,  Cinema-4D,  After-Effects,  Flinto.io, 1Shield, Keynote

TEAM

Personal Project. 🤘

Shout out to my main CBM, Jenny Regan for helping me develop a new business model.